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About 80% of people who have cell phones leave Bluetooth on their phone. Of that 80%, nearly 90% (or 72% of our overall population) leaves it in visible/discoverable mode. Meaning 72:100 people are open to receiving a message on their phone from you. And how many people DON'T pick up their phone immediately when they hear the message tone? How can you capitalize on this?
You need a few things:
Posted on 6:44 AM by Regenewire and filed under
advertising,
affiliate marketing
As it turns out, Bluetooth is a goldmine just waiting to happen.
About 80% of people who have cell phones leave Bluetooth on their phone. Of that 80%, nearly 90% (or 72% of our overall population) leaves it in visible/discoverable mode. Meaning 72:100 people are open to receiving a message on their phone from you. And how many people DON'T pick up their phone immediately when they hear the message tone? How can you capitalize on this?
You need a few things:
- A laptop
- A Class2 Bluetooth dongle that's good for a LONG range. No, the built in Bluetooth on your computer won't do. It's Class1, so horrible range, and horrible bandwidth... I recommend something from Linksys or SkyMaster. Good compromise between price and quality.
- Some Bluetooth mass pushing software like Blue Market Pro
- A few hours in which you can hang out in a busy place like a mall or an airport... You can still work on other things, or just hang out, while you've got this going, so it's multi-tasking really. Twice the work for half the time.
Play around with the software and get it working to a level you're happy with. Make a small text file with a link in there. If their phones support browsing, the URL should hyperlink. If people are a bit more well to do in your location of choice, perhaps a an animated GIF or SWF with an embedded link.
Then head over to your location of choice. I go to malls, because if the layout has been well thought out, you can target your audience to match the campaigns you run. i.e. You're doing Credit Card CPAs, go to the financial section of the mall... Fashion or Fitness, go to the clothing area... Crappy eBooks, go to Borders... you get the point. Anyway, considering how many thousands of people filter through a mall in the space of 3-4 hours, you should get a few hits out of this.
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Posted on 6:31 AM by Regenewire and filed under
affiliate marketing
Are you ready to find out how you can earn at least $200,000 in 2010?
Local Search Engine Control
If you're like me, I use Google or have used Google in the past to find restaurants or supply shops in my area. If I am looking for a Chinese place because I just moved to the city of Oceanside, then I type in:
oceanside "chinese restaurant"
What I see is that there are roughly 25,000 listings for that phrase. That's under the 40K mark which I set for myself as an upper limit for a niche term to dominate. This becomes important, as you will see in a minute.
Using whatever methods you want to build pages that will get ranked (usually social network building) you can pretty much get anywhere from 1 to all 10 listings on the first page of Google for that 3 word phrase. There are a variety of ways to do this, but I am not going to get into that, because that is an extensive course in of itself.
If the search results were over 40K results, then it would be tougher. If there are only 5,000 results, then you'd probably get all 10 results on the first page. For example:
rosamond "chinese restaurant"
So I could dominate the city of Rosamond, Ca. for this niche. It’s a small town out by a race track on the outskirts of L.A. county.
Okay, so where do you go with this? Easy. Here's what I did.
Let's say we start with Rosamond. You go in and you capture all 10 spots (or as many as you can) for the key phrase you are going after, and on those pages you promote a fake Chinese restaurant. Where the name of the restaurant would go, you call it "Your-Name-Here Chinese Restaurant." There should be links on the page to one or two high PR restaurant guides, as this will give you even more link juice and help you capture as many of the listings on the 1st page of Google. You also link to your website where you describe your services, and you have a phone #.
Next you put together some kind of marketing campaign for restaurants. You want to hit all the restaurants in that city, whether they be Chinese or pizzerias. Doesn't matter. You do some direct mail pieces to them. You have to have REALLY good creative in this piece to grab their attention. If you aren’t a great writer, outsource this to Elance, or invest in a really good copyrighting course.
Tell these owners how they may increase their revenue by 208% (or whatever percentage is factual based on how you spin what you’re telling them) by being on the 1st page of Google, blah, blah, blah. Pull up the stats and make it compelling. 80 to 90% of people won’t look past the 1st search results page. Use stuff like that.
The clincher here is you tell them that you put your money where your mouth is. You won’t charge them a cent unless you can get a page on the first Google results page that mentions their company and is fully controlled by them. This means they can say whatever they want on the page. You’ll need to make sure it still has enough anchor text and keyword text to not drop its listing spot.
Now you can charge them for this service. In my case, this was a $900 one time charge, or $197 down and then $97 per month for a year. Most take the $900, ONCE they see results.
But what really sells them is that I tell them to go to Google and do the search term for the ROSAMOND “CHINESE RESTAURANT”, just to show them that I can do what I say. I tell them that in less then 2 weeks, I have displaced all of the Rosamond, Ca. Chinese restaurants, pushing them off the first page, and they’ll see that I now control those pages. Hell, I could now put text on that page that says:
“Why would you eat Chinese food when you could have a delicious Pizza at Tony’s family Pizzeria. BLAH BLAH BLAH” Believe me, I have sold Chinese pages to Hamburger joints or sea food places. They are cut throat and want to advertise to anybody looking for a restaurant to eat at. You don’t have to do this, and you can reserve those Chinese pages just for a Chinese restaurant. You create scarcity, and people will be compelled to buy (that’s a whole different educational course.)
You’ll be surprised how many businesses see that you have done what you said and want you to do that for their business in their category. You can make it even better by telling them that once that restaurant type is taken (one store only), that its closed, and that’s it. If you’re a Chinese Restaurant owner, the last thing you want is for one of your competing Chinese Restaurants to own the majority of the 1st page rankings on Google, especially when your restaurant doesn’t even show up on the first 40 results. And trust me sir, I have sent the same offer to ALL of your competitors. I only need one of you to say YES and then the offer is closed.
I doubled my income when I changed the formula a bit. For people that wanted to me on the monthly plan, I told them that I wouldn’t charge them anything, but the price was $900 if I could get them on the 1st page. I would then charge an extra $200 for every additional listing I got on the first page. On average, I was able to get 6 to 7 listings per page. The bill would be over $2K and I would tell them that I would make them a deal. If they pay me the $900 upfront for the 1st listing, I would take the remaining $1,200 (6 other listings) and knock it down to just 2 more payments of $200 each, spread out over the next 60 days, or $200 right now (That’s $1,100 total), and 75% of the time I would get my money up front right then and there, because the owners want to save $$$.
This is important because sometimes a city is too small and just doesn’t get a lot of traffic through Google, so the owner may feel they aren’t getting their money’s worth if they track their online traffic to their website or phone # or coupons, etc., and they stop paying you. You are in the business of making money, not trying to collect it.
Another thing is you should never give up the log ins and passwords to the pages you have created, to the owner, until you are fully paid. I learned this lesson the hard way when I got stiffed and tried to go in and slap the owner and restaurant on the very pages I had created for him, but he had gone in and changed the passwords. I could write 10X more than what I have now, but this should already have gotten your brain going.
Why am I writing this? Surely I will get competition right? Eh…. Maybe, but here’s my thought on it. First, 99.99% of people will never take action. It’s a proven fact. I bet 99.9% of the forum users here have ebooks they have downloaded that they haven’t even read yet. It’s just the way we are built. We scramble and want to move on to the next thing. For that 0.01% that does take action, good for them. There’s plenty of room.
There are roughly 20,000 cities in the USA alone. I could do this in Canada too, remember! And there are at least 10 different major types of restaurants (Chinese, Japanese, Italian, Irish, Sushi, Buffet’s, etc.) That’s over 200,000 potential paying accounts, IF only just one of them per city per category type signed up. You could easily sell 2 or 3, making that 400K or 600K paying customers At my rates, the 200K is $180 million dollars, assuming I never upsold them. And that’s just one category. I only tap a very small fraction of this amount. And every few years, most restaurants are out of business and you have a whole new pool of customers that have replaced them. It’s great!
What if instead of restaurants I want to go after car stereo shops, or fitness centers, or dentists, etc. There are hundreds, maybe thousands of niches you can get into. Instead of brick and mortar shops, you could go after online websites and do this globally. Now you have access to tens of millions of businesses!
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Posted on 7:32 AM by Regenewire and filed under
advertising
I know spamming is a taboo topic here in the world of Internet marketing. But this is offline, rather than online. And call it advertising instead. For those entering college or already attending, looking to get the word out about your email submits or your website or your affiliate link, the following is a nice, creative list that I have compiled over two and a half months of brainstorming, writing, and plotting.
- Bathroom Stall Graffiti | Need: 1 assistant of the opposite sex, 4 thick Sharpies | Best done: early in the morning, when the bathrooms have just been cleaned :: Put Sharpie(s) in pockets. I will be using one black and one red. Check bathrooms beforehand to ensure that the stalls are not the write-proof stainless steel. Sit down on the toilet. Write your advertisement down legible at eye level on the door, as well as directly above the toilet paper dispensary. If creativity is the name of the game for you, unroll some toilet paper and write it down on there vertically. I'll be writing in red and outlining in black.
- Less Illegal Bathroom Advertising | Need: 1 assistant of the opposite sex, 50 heavy-duty notecards with your advertisement printed on them, 10 rolls of clear masking tape :: Do your research and make this one count. I get free printing at the Honors College office, so I will be using my own photo paper and print out 50-plus advertisements in full color. They will be taped liberally (ergo: all over several layers) to the bathroom walls in strategic locations. Examples are eye level at the toilet and/or urinals, over the paper towel dispenser and hand dryer, to the back of the door, on the ceiling, and on the mirror.
- Kiosk Takeover | Need: Several dozen full-page advertisements, hundreds of pushpins, and darkness :: This is best done in the middle of the night, when foot traffic is at its slowest. Spam the kiosks, pinning your ad up everywhere you can think of on the boards. Cover others' ads, turn them over, do whatever necessary before people show up. Contrary to popular belief, people do read these. And when they catch a glimpse of a semi-hostile advertising takeover, the masses will come.
- Chalk Is Your Friend | Need: A few artistic helpers, sidewalk chalk, darkness, and time :: This advertising method is quite aged, and works perfectly if executed in busy spots. At least until it rains. Check the weather. Find a time when there is a lull in storm activity for a week or so, and gather your crew. Wait until midnight rolls around, and graffiti the sidewalks, brick walls, stairs, anything you can think of. College students spend a lot of time looking down as they walk, so target the ground, even though it is the first to sustain damage in case of bad weather.
- Professional Carding Campaign | Need: 500 business cards, a few friends/employees/associates with carding talents :: Carding is something I saw frequently in high school. Someone would walk around and slip business cards with simply the worlds "I carded you!" on them to people. Some got them in the water bottle pocket of their backpack, others in the hood of their sweatshirt. Some were lucky enough to get it right in their pocket. And everyone got one through the slats in their locker door. Give this a try discreetly in crowds going to and from classes. The results from this could be legendary.
- Dry-Erasing | Need: Access to the residence halls, possibly an associate of the opposite sex :: I like this one quite a bit. Most dorm rooms on campus have white boards stuck to the door. They usually have little tidbits of information on them. It's simple. Go up to every single one, write your advertisement, and on to the next one. Then disappear. No money required, no start-up, and not much planning on the part of the advertiser.
- Sign Slipping | Need: 1,000+ advertisements on paper promoting your product/site, permission from the residential director (or not), and a few helpers :: This, like the chalk idea, is an aged one. Just slip advertisements underneath doorjams. Quick and easy way to get your point across in the bluntest way possible. Plus, again, free printing is always nice. Just go print 100 copies at a time as not to make the secretary suspicious.
- Shout-Out To The World | Need: upper-floor dorm room with big window, permission or good standing with those directly below, old white sheets, lots of paint :: This one is a nice touch for a dorm room facing the action. I took three old white sheets and sewed them together (did this already, preplanning is key). I'm going to paint my advertisement on the sheet and hang it out the window for everyone to see. I live in room 323, and I am good friends with the occupants of 223 and 123. Should be a nice, simple way to get the word out to the masses.
It goes beyond placing a few dozen business cards on a table hoping to get passers by to stop and take one. It goes beyond selling bumper stickers and T-shirts. It goes beyond the typical kiosk tearaway strip ads. It goes beyond fliers and beyond banners. This is creativity. This where the true, dedicated, curious, lasting traffic comes from.
The methods can go on and on. I'll post more as they come to me. But imagine the possibilities of an iframed email submit for something college-related, or even an un-iframed CPA offer promoting your college or university-style apparel in general. The profit potential could be through the roof.
The methods can go on and on. I'll post more as they come to me. But imagine the possibilities of an iframed email submit for something college-related, or even an un-iframed CPA offer promoting your college or university-style apparel in general. The profit potential could be through the roof.
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Posted on 7:31 AM by Regenewire and filed under
affiliate marketing,
SEO
Search engine optimization plays unimaginable role in the internet business world. Internet business is proliferating by the day; and online shoppers are relying in the sophistication of the internet technology to shop and get services online. This has also raised the activities of internet marketing in great measure. However, the profit and huge earning that accrues from different forms of internet marketing come with much competition by the reason of a crowded marketplace full of competitors of equal or even higher quality in terms of brands and other criteria. Therefore, the visibility of lot of merchants in internet marketing is becoming more and more difficult.
Since visibility in the internet is highly needed for great success to be achieved in any internet business; it becomes very imperative for the internet marketers and merchants to strive for their businesses to be seen. One of the sure ways of obtaining visibility that will lead to great traffic generation is search engine optimization popularly known as SEO; it is simply the processes that are involved in making the website of a merchant or online business owner to be visible on the result pages of the search engines when the keywords or phrases related to their businesses are searched by internet users.
However, for Search engine optimization to be very effective, the merchants and their webmasters have a role to play in ensuring that their website content is of high quality and that such contents are distinguishable from the work of spammers. They also have to ensure that the keywords or phrases are well structured and are such that the internet users are always searching for.
When a website is being optimized, it means that the HTML codes and the entire contents of the website are being edited to make it more relevant to specific keywords. The process involved in search engine optimization also ensures that any obstacles to search engines' indexing activities are removed. All these are geared towards enhancing visibility opportunities for a website when a keyword related to its content or title is searched on the internet. This is the way to generate traffic.
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Posted on 8:28 PM by Regenewire and filed under
email submits,
zip submits
Follow these steps, and you will be golden.
Step 1: Pick a popular news topic (something big that will get a lot of searches is good).
Step 2: Scrape keywords from several of the top news stories online. When I've done this, I've actually grabbed quite a few news article titles as keywords.
Step 3: Setup a quick one page (Multi-page if you want to put up privacy/copyright/about pages) site. The key here is QUICK. Don't go complex. This is easy. This website is truly a case of KISS (Keep it Simple Stupid). You should put this together in no more than 30 minutes. Use the keywords you scraped from the news article and run a poll based around the news topic. Try to make it a very easy yes/no question so that you don't confuse your audience and drive them away. Have the poll setup around 2 buttons (Yes or No, Now or Never, etc). Have both the buttons take the user to your zip/email submit.
Step 4: Setup an ad campaign in one of the search engines for this topic. Use your scraped keywords and set your bids as low as you can go. (I did $0.05 in Adcenter and Adwords and $0.10 in Yahoo). Point the ad to your poll landing page.
Step 5: Grab the most relevant zip/email you can to the demographic that you think will be most likely to be searching for this news article.
Step 6: Profit.
Okay, this may seem oversimplified, but it can really be that easy. To give you an example I'll post the exact campaign I used to do this.
Now for the actual example and the numbers. How did I come up with this idea? Well, I just quit my job about 2 months ago. While I still had this job, I was driving to work and listening to the radio. I live in Atlanta, and on that day the news broke that Michael Vick was being indicted on dogfighting charges. No matter what station I listened to it was on. AM or FM, people everywhere were talking about it. All I could think was, TONS of people will be searching for info on this online - HOW CAN I CAPITALIZE? It hit me that I could setup a website that could ask people whether or not they thought Michael Vick was actually guilty of the charges. So that day at work I set about setting up this site:
http://goguys.net/mike-vick-survey.html
I set it up in about 30 minutes. I scraped the content from a few news articles and filled out the meta with my keywords. I simply grabbed the keywords from large news articles online that were breaking the news that morning.
Atlanta falcons scandal
Bad Newz Kennels
Larry Woodward case
Larry Woodward dog fighting case
Larry Woodward dogfight
MV7 Inc
Michael Vick Indictment
Michael Vick dog fighting
Michael Vick indicted
Mike Vick Indicted for sponsoring dog fights
Mike Vick Indicted for sponsoring dogfighting
Mike Vick Indicted for sponsoring dogfights
Mike Vick K-9 Kennels
Mike Vick guilty
Mike Vick indicted
Mike Vick indictment
NFL dogfighting
VA dog fights
VA dogfighting
Vick Indicted
Vick indictment
Virginia dog fights
Virginia dogfighting
atlanta falcons quarterback indicted
atlanta falcons scandal
falcons dog fighting
falcons qb indicted
falcons qb indicted for dogfight
falcons vick indicted
falcons vick qb
falcons vick quarterback
is michael vick guilty
is mike vick guilty
michael vick
michael vick dog fight
michael vick dog fighting
michael vick dogfighting
michael vick dogfighting case
michael vick dogfighting raid
michael vick dogfights
michael vick indicted
michael vick running dogfights
michael vick survey
mike vick
mike vick dog fight
mike vick dog fighting
mike vick dogfight
mike vick dogfighting
mike vick dogfighting case
mike vick indicted
mike vick indicted for dogfighting
mike vick scandal
mike vick survey
news about michael vick
news about michael vick dogfighting
news about mike vick
news about mike vick dogfighting
nfl scandals
vick dog fighting
vick dogfight
vick dogfighting case
vick dogfights
Imagine my joy when I saw that NO ONE else was bidding on ANY of those keywords. (I got lucky). My campaign was live by 11:00 AM. I set up the following ad copy in Adwords:
Is Michael Vick Guilty?
You decide.
Vote to get a $500 gift card.
By 3:00 PM I had the ads setup in Yahoo and MSN as well (remember, I did all this while at WORK). I chose the Foot Locker Email submit offered by Copeac. It paid out at $1.50/lead. I later changed to a $500 Visa gift card zip submit that paid the same and changed my copy to say:
Is Michael Vick Guilty?
Vote now and receive a
free $500 Visa Gift Card
I found that the zip submit converted at a higher rate than email submits (this may vary depending on your niche/traffic). I chose the first offer to target the male sport audience that I expected to be searching this topic. It worked very well. The only thing was I wanted to try a zip submit and they didn't have a similar one. I even tried the iPhone email submit with the following copy:
Is Michael Vick Guilty?
You decide.
Vote now and get a free iphone
It didn't do poorly, but the others did even better. With the $500 Visa Gift card I began to convert about 20% of my traffic with bids of 5-10 cents. That means for every 5 people, one would convert. I'd pay 25-50 cents for those 5 visitors, but got paid out at $1.50. So, what's the end of the story? Well, I have to give props to PETA. They got a campaign going on quite a few of my keywords within 2 days in Google. They were the only advertiser competing with me for about 3 weeks though. After that, competition in Google increased for these keyterms as newspapers and magazines started covering the Michael Vick issue more and more. I shut down the campaign in Google as the keywords went inactive for search and needed bid of $1+ to get active (obviously that wouldn't work). I kept Yahoo and MSN going up until about 2 weeks ago. At that point the offers started converting kind of poorly, and I shut them down. Here's my stats on the Visa Gift card zip from Copeac:
Visa Gift Card for Best Buy - $500 ^ Zip Submit 2,450 0 337 0 0% 0% 0 $0.00 N/A $1.50/lead $505.50
I know the conversions here show about 13%, but it was closer to 35% when the campaign started. It evened out at about 25% before the conversions went to hell. This just goes to show, when you are paying for traffic you need to keep an eye on campaigns and kill them if they go negative (which this did after a little over a month and a half). I could have switched out offers and tried some other one to see if it would work, but I was bored with this and had higher paying offers to spend my time/money on. I've tried this method several times, but this was one campaign that it really worked on for quite a while (I assume most of these will die out closer to 1-3 weeks). If you have half a brain you can follow my process though and figure out how to make it work for you.
Will you get rich off this? Probably not. Maybe... it depends on how many niches you hit. There are several things I can think of that could increase conversions even more. You could spend more time on your landing pages and match the color/look/feel to the zip/email submit that you are promoting so that it looks like the visitor never left your site. You could tweak your ad copy, add more keywords, add more ppc engines, etc. You could also forgo PPC and try using blackhat to get your page to the top results in the engines for your keywords and try getting some organic traffic like that. All in all though, this campaign took less than 4 hours of real work to setup, and gave me a 300% conversion rate for over a month. You can start with a small budget (as low as $5/day, but for best results be ready to set a budget of like $50/day to maximize on traffic - which will be highest right after the story breaks).
Step 1: Pick a popular news topic (something big that will get a lot of searches is good).
Step 2: Scrape keywords from several of the top news stories online. When I've done this, I've actually grabbed quite a few news article titles as keywords.
Step 3: Setup a quick one page (Multi-page if you want to put up privacy/copyright/about pages) site. The key here is QUICK. Don't go complex. This is easy. This website is truly a case of KISS (Keep it Simple Stupid). You should put this together in no more than 30 minutes. Use the keywords you scraped from the news article and run a poll based around the news topic. Try to make it a very easy yes/no question so that you don't confuse your audience and drive them away. Have the poll setup around 2 buttons (Yes or No, Now or Never, etc). Have both the buttons take the user to your zip/email submit.
Step 4: Setup an ad campaign in one of the search engines for this topic. Use your scraped keywords and set your bids as low as you can go. (I did $0.05 in Adcenter and Adwords and $0.10 in Yahoo). Point the ad to your poll landing page.
Step 5: Grab the most relevant zip/email you can to the demographic that you think will be most likely to be searching for this news article.
Step 6: Profit.
Okay, this may seem oversimplified, but it can really be that easy. To give you an example I'll post the exact campaign I used to do this.
Now for the actual example and the numbers. How did I come up with this idea? Well, I just quit my job about 2 months ago. While I still had this job, I was driving to work and listening to the radio. I live in Atlanta, and on that day the news broke that Michael Vick was being indicted on dogfighting charges. No matter what station I listened to it was on. AM or FM, people everywhere were talking about it. All I could think was, TONS of people will be searching for info on this online - HOW CAN I CAPITALIZE? It hit me that I could setup a website that could ask people whether or not they thought Michael Vick was actually guilty of the charges. So that day at work I set about setting up this site:
http://goguys.net/mike-vick-survey.html
I set it up in about 30 minutes. I scraped the content from a few news articles and filled out the meta with my keywords. I simply grabbed the keywords from large news articles online that were breaking the news that morning.
Atlanta falcons scandal
Bad Newz Kennels
Larry Woodward case
Larry Woodward dog fighting case
Larry Woodward dogfight
MV7 Inc
Michael Vick Indictment
Michael Vick dog fighting
Michael Vick indicted
Mike Vick Indicted for sponsoring dog fights
Mike Vick Indicted for sponsoring dogfighting
Mike Vick Indicted for sponsoring dogfights
Mike Vick K-9 Kennels
Mike Vick guilty
Mike Vick indicted
Mike Vick indictment
NFL dogfighting
VA dog fights
VA dogfighting
Vick Indicted
Vick indictment
Virginia dog fights
Virginia dogfighting
atlanta falcons quarterback indicted
atlanta falcons scandal
falcons dog fighting
falcons qb indicted
falcons qb indicted for dogfight
falcons vick indicted
falcons vick qb
falcons vick quarterback
is michael vick guilty
is mike vick guilty
michael vick
michael vick dog fight
michael vick dog fighting
michael vick dogfighting
michael vick dogfighting case
michael vick dogfighting raid
michael vick dogfights
michael vick indicted
michael vick running dogfights
michael vick survey
mike vick
mike vick dog fight
mike vick dog fighting
mike vick dogfight
mike vick dogfighting
mike vick dogfighting case
mike vick indicted
mike vick indicted for dogfighting
mike vick scandal
mike vick survey
news about michael vick
news about michael vick dogfighting
news about mike vick
news about mike vick dogfighting
nfl scandals
vick dog fighting
vick dogfight
vick dogfighting case
vick dogfights
Imagine my joy when I saw that NO ONE else was bidding on ANY of those keywords. (I got lucky). My campaign was live by 11:00 AM. I set up the following ad copy in Adwords:
Is Michael Vick Guilty?
You decide.
Vote to get a $500 gift card.
By 3:00 PM I had the ads setup in Yahoo and MSN as well (remember, I did all this while at WORK). I chose the Foot Locker Email submit offered by Copeac. It paid out at $1.50/lead. I later changed to a $500 Visa gift card zip submit that paid the same and changed my copy to say:
Is Michael Vick Guilty?
Vote now and receive a
free $500 Visa Gift Card
I found that the zip submit converted at a higher rate than email submits (this may vary depending on your niche/traffic). I chose the first offer to target the male sport audience that I expected to be searching this topic. It worked very well. The only thing was I wanted to try a zip submit and they didn't have a similar one. I even tried the iPhone email submit with the following copy:
Is Michael Vick Guilty?
You decide.
Vote now and get a free iphone
It didn't do poorly, but the others did even better. With the $500 Visa Gift card I began to convert about 20% of my traffic with bids of 5-10 cents. That means for every 5 people, one would convert. I'd pay 25-50 cents for those 5 visitors, but got paid out at $1.50. So, what's the end of the story? Well, I have to give props to PETA. They got a campaign going on quite a few of my keywords within 2 days in Google. They were the only advertiser competing with me for about 3 weeks though. After that, competition in Google increased for these keyterms as newspapers and magazines started covering the Michael Vick issue more and more. I shut down the campaign in Google as the keywords went inactive for search and needed bid of $1+ to get active (obviously that wouldn't work). I kept Yahoo and MSN going up until about 2 weeks ago. At that point the offers started converting kind of poorly, and I shut them down. Here's my stats on the Visa Gift card zip from Copeac:
Visa Gift Card for Best Buy - $500 ^ Zip Submit 2,450 0 337 0 0% 0% 0 $0.00 N/A $1.50/lead $505.50
I know the conversions here show about 13%, but it was closer to 35% when the campaign started. It evened out at about 25% before the conversions went to hell. This just goes to show, when you are paying for traffic you need to keep an eye on campaigns and kill them if they go negative (which this did after a little over a month and a half). I could have switched out offers and tried some other one to see if it would work, but I was bored with this and had higher paying offers to spend my time/money on. I've tried this method several times, but this was one campaign that it really worked on for quite a while (I assume most of these will die out closer to 1-3 weeks). If you have half a brain you can follow my process though and figure out how to make it work for you.
Will you get rich off this? Probably not. Maybe... it depends on how many niches you hit. There are several things I can think of that could increase conversions even more. You could spend more time on your landing pages and match the color/look/feel to the zip/email submit that you are promoting so that it looks like the visitor never left your site. You could tweak your ad copy, add more keywords, add more ppc engines, etc. You could also forgo PPC and try using blackhat to get your page to the top results in the engines for your keywords and try getting some organic traffic like that. All in all though, this campaign took less than 4 hours of real work to setup, and gave me a 300% conversion rate for over a month. You can start with a small budget (as low as $5/day, but for best results be ready to set a budget of like $50/day to maximize on traffic - which will be highest right after the story breaks).
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I have yet to find more than a dozen people to communicate with. However, that number will change when others join, and when I make friends and contacts as a result of Google Wave.
Posted on 11:59 AM by Regenewire and filed under
google wave
The following is my review of Google Wave thus far. I have had an invite since early this morning, and am already very enthusiastic about the future of Google Wave. Here is a screenshot of the typical, entry user interface that you will find when you enter Google Wave for the first time (as far as layout is concerned).
Here are some of the new, innovative features of Google Wave, as compared to sites in the same niche.
- Real-time and Embedding: In most instances, you can see what someone else is typing, character-by-character. Waves can be embedded on any blog or website.
- Applications and Extensions: Just like a Facebook application or an iGoogle gadget, developers can build their own apps within waves. They can be anything from bots to complex real-time games.
- Wiki functionality: Anything written within a Google Wave can be edited by anyone else, because all conversations within the platform are shared. Thus, you can correct information, append information, or add your own commentary within a developing conversation.
- Open source and Playback: The Google Wave code will be open source, to foster innovation and adoption amongst developers. You can playback any part of the wave to see what was said.
- Natural language: Google Wave can auto-correct your spelling, even going as far as knowing the difference between similar words, like “been” and “bean.” It can also auto-translate on-the-fly.
- Drag-and-drop file sharing: No attachments; just drag your file and drop it inside Google Wave and everyone will have access.
A video by Google themselves showcasing 15 of Google Wave's features in detail is playable below.
Ben Parr reviews the site as such:
Overview: The interface, at first glance, mirrors email. It’s intuitive, quick to load, and boxed up into easy-to-divide sections. As you’ve probably seen from demos and screenshots, the left-hand column has not only navigation, but contacts, which is more important in Wave than it is in email. Each box can be expanded or shrunk just like any browser window or folder, so you can really control the look and feel.
Central to Google Wave’s interface is search – you create specific searches based on not only keywords, but activity, history, person, and more. We’re sure that there will be a large library of search commands useful in organizing your waves. Another bonus: each box can be collapsed to save you room. You can also make it so that each appears as a small toolbar, saving you even more room.
The good and bad: It’s not as complicated as some other screenshots have shown. The huge selling point is that it’s customizable: you can add and remove different elements and gadgets to make it as complex or as simple as you want. We’re still not sure about what some of the commands do, though. Overall assessment: Slick and easy to navigate.
Central to Google Wave’s interface is search – you create specific searches based on not only keywords, but activity, history, person, and more. We’re sure that there will be a large library of search commands useful in organizing your waves. Another bonus: each box can be collapsed to save you room. You can also make it so that each appears as a small toolbar, saving you even more room.
The good and bad: It’s not as complicated as some other screenshots have shown. The huge selling point is that it’s customizable: you can add and remove different elements and gadgets to make it as complex or as simple as you want. We’re still not sure about what some of the commands do, though. Overall assessment: Slick and easy to navigate.
